SILMO 2020 outside the walls

Published on by Elora Morel - updated on

SILMO 2020 outside the walls, save the date!

The still-unstable health situation is driving us to leave the beaten path and to provide alternatives to a major gathering fraught with cross-border difficulties. After announcing that its 2020 edition would not be held at Paris Nord Villepinte, SILMO Paris activated its plan B to address the expectation of the optical and eyewear industry and the anticipation of exhibitors and visitors hoping to reunite. An exceptional year calls for exceptional solutions, and this year a nomadic version of SILMO Paris will be held in different formats adapted to the market. Showrooms will open in convenient, convivial locations:

  • Paris, October 3rd and 4th
  • Bordeaux, October 12th
  • Rennes, October 19th
  • Lyon, October 26th
  • Copenhagen, October 3rd and 4th
  • Brussels: date to be confirmed

This unprecedented local programme addresses essential business needs without overlooking the characteristics distinctive to SILMO: conviviality, effectiveness, performance, content, discussion, and so on. All the basic elements will come together for the success of an unusual edition that reinvents the concept while remaining focused on the constructive objective: to remain turned to the future. We will send you all the details in the autumn. In October, SILMO Paris will be on the move, while remaining loyal to its values.

Download the press release in PDF format