Brand : Daniel Hechter Eyewear
The Michael Pachleitner Group is a privately owned, Austrian-based full service supplier of optical products with several locations in Europe. The success story began in Graz in 1949. In the meantime, the company has established itself internationally with sunglasses and eyewear brands such as Daniel Hechter, H.I.S Eyewear, SPECT, Red Bull SPECT, kiotonakamura, Berlin Eyewear, Jérôme Boateng and Ruud van Dyke. Presently, the Michael Pachleitner Group exports their products to over 70 countries.
A PIECE OF PARIS IN PLAIN SIGHT
Daniel Hechter revolutionized fashion in the sixties taking it into the streets and making it accessible for a wide range of people. He is considered a pioneer of prêt-à-porter and was one of the first designers to establish a lifestyle brand. The collection Daniel Hechter Eyewear matches the image of the brand: modern, contemporary and chic, combining technical materials and high-quality glasses into elegant eyewear. With this particularly well-designed collection, Daniel Hechter reaffirms his position: “classic with a twist”, the heart and soul of his attitude.