Presentation

Published on by Nicolas Soria - updated on

Creativity, inspiration, conviviality, innovation, design, training: SILMO Paris, so much more than a salon.

Specializing in optics, the SILMO exhibition was able to welcome more than 37,337 visitors in 2017, of whom 57.4% were foreigners.

The 4 forces of the show

SILMO strengths

  • The SILMO d'Or, which rewards the talent of an entire industry.
  • The next SILMO that brings you prospective and innovation to project you in the future of your business.
  • The application SILMO match to multiply your business opportunities.
  •  The SILMO Academy offers programs and training to stay in step with a constantly changing market.

On site you will find essentially

OPTICAL FRAMES

SUNGLASSES

MANUFACTURING PROCESS

LOW VISION

CONTACTOLOGY

CONNECTED OPTICIANS

SPORTS

MATERIEL POUR OPTICIEN

EQUIPEMENT POUR POINT DE VENTE

VERRES

PRESSE INTERNATIONALE

In 2017 the SILMO was more than 967 exhibitors including 1326 brands on a total surface of 78 500 m2. Passionate and loyal exhibitors (80%) from 42 different countries, distributed in the fashion, health-industry and techno-retail sectors. Every year SILMO welcomes 200 new exhibitors. Of the 37,337 visitors from all over the world, 71% have a project to buy and 85% of them realize it. There are 44% independent outlets, 22% mutual channels, franchises and 12% distributors, wholesalers.

The distribution of visitors according to their country of origin

map silmo

SILMO is also a big family, find us at our three other meetings around the world.

silmo family