It follows a 2015 edition characterised by an extremely positive business climate and a significant rise in visitor numbers.
The organisers intend to pursue their efforts and boost sales initiatives in order to increase exhibitor and visitor numbers. Seeking to confirm the relevance and attractiveness of Istanbul, which sits at the crossroads between Europe and the Balkans, Central Asia, the Near and Middle East and North Africa, the aim is to
position the exhibition as the must-attend winter gathering for both the local and international optics and eyewear sector.
KEY FIGURES FOR SILMO ISTANBUL 2015:
- 106 exhibitors and 400 brands showcased in a 13,000 m2 exhibition area at the Istanbul Expo Centre
- 8,970 visitors compared with 7,945 in 2014, an increase of 12.9%
- which includes 8,405 Turkish professionals (7,552 in 2014): up 11.3%
- 565 international visitors (393 in 2014): up 43%
About the organisers:
Founded in 1967, the Silmo Association, which brings together French optics and eyewear manufacturers, is the proprietor of the Silmo Paris exhibition and is traditionally
responsible for organising the event. Comexposium is a European leader in event
organisation, with a total of 114 public and trade events covering 17 business sectors.
24 Saat Ajans is a communications agency specialising in the optics and eyewear
industry in Turkey, and for the past 12 years has published the Turkish trade journal: 4Eyes.