SILMO Store, the Experience

Published on by Pierre Stril - updated on

During the four days of the show, live fully the experience of digital. discover new solutions and technologies that optimize point of sale, retail and decrypt the retail trends.

Hall 6 

Try the experience with Silmo Store The Experience ! 

Started in 2016, Silmo Store the Experience was an entry key with 3 retail trends associated with digital solutions proposed in a shopping environment.

In 2017, Silmo Store the experience propose you to create a mix between place of life and place of sale.

On the booth you will be able to: 

  • Share live experiences thanks to talks spaces and exhibitions
  • Understand and live experiences thanks to animations and informations areas

You will discover a space articulated around customers insight to answer this questions:

  • Whats are customers expectations? 
  • How to transform them into lever business? 

A "multiple" experience place

This hybrid space is divided into 4 topics:

  • Podium Talks: Speakers come to propose their technologicals solutions/innovations with retail angle during 30-minute talk
  • Insights and solutions technologicals: Visual graphic presentation, print and/or screen with big trends retail and presentation of projects and technological solutions
  • Bullet Time: Immersive animation area
  • Customer relationship: Meetings, presentations of projects after-talk

7 insights for 7 retail experiences:

  1. Lifestyle experience 
  2. Community experience 
  3. Web experience 
  4. "Social" experience
  5. Virtual experience
  6. Emotional experience 
  7. Explore custom 

The program and the companies involved will soon be online.