- Jacques Durand
Updated on 09/20/2021
Present on exhibition Silmo Paris 2021
From 24 to September 27, 2021
Frames 9 - Niche design Hall 5a
Via Cavour, 2
36075 MONTECCHIO MAGGIORE
- 5a L130
Jacques Durand is an eyewear brand based in Italy created by French designer and spectacle maker Jacques Durand. Originally an optician, Jacques Durand evolved into a leading eyewear designer, working as project manager for various eyewear brands. Creator Jacques Durand ventured out on his own to expand his search of a renewed approach to eyewear design, devoting his talent and energies to a new eyewear concept.
Inspired by contemporary art, architecture and automotive design, Jacques Durand conceives pure and distinctive shapes with clear and defined outlines. Our fascination with pure forms and design quality results in a collection focused on quality and comfort. We are committed to excellence, and craftsmanship is the way we want to achieve it. Our spirit of creative craftsmanship animates our work and finds fulfillment in the synergy of goldsmith crafts and the heritage of eyewear manufacturing know-how.
Transparent production is an integral part of our identity. That’s why all Jacques Durand frames come with a detailed tag where anyone can learn more about the supply chain. Production is carried out in our Italian Atelier and facilities in Montecchio Maggiore in Vicenza.
Press release (1)
Light and matter
09 | 03 | 2021
Our collection evolves with the same renewed approach to eyewear design that led to the creation of Jacques Durand. Light and matter are the design playing field — flat frame fronts and clear-cut edges enhance the outline of the shapes.
Occasionally new concepts complement the collection, expanding the boundaries of technical and aesthetic possibilities. Iconic shapes are redesigned, and geometric volumes are reinterpreted through the eyes and the know-how of creator Jacques Durand, with the aim of pushing classicism to the limit.
Proud eyewear, the brand of compostable frames that makes you feel good on the inside, because you know that you are doing things well for yourself and for everyone; and on the outside because with its design you will not leave anyone indifferent.
Proud wants to be a benchmark as a brand of sustainable acetate frames. The concept of circular economy is not incompatible with design and quality, as we see in this multicolored compostable acetate frame.
The style of these sustainable glasses does not go unnoticed in this Valencian design that aims to become a benchmark for sustainable fashion. Proud only available at independent opticians.
We are very sorry, but we don't have an unsustainable line.
Staying ahead of the international eyewear industry means adapting many of our
collections into Intelligent Frames featuring our worldwide patented technologies:
EasyClip®, EasyTwist®, and TurboFlex®.
Aspex is constantly pushing technological limits to create new and accessible designs
for every type of customer and their specific needs.
Aspex brings complete value to our eyewear with the highest quality components and
the latest, most durable materials for our collections.
Our brands tirelessly demonstrate the successful formula of innovative technology, industry-leading research and world-class fashion.
Our intelligent approach applies not only to new design concepts, but spans across
our operational efficiencies in customer service, business program development,
market opportunity identification, as well as our service and creative teams.
We’re one of the world’s largest global distributors of quality eyewear and sunwear,
serving markets in North America, Central America, South America, the Caribbean,
Europe, the Middle East, Asia and Australia.
We have established ourselves as an industry leader in technological development and contemporary eyewear design.